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ReCome - Retail & Product Loyalty Program
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Why should we launch ReCome?

Develop long term customer relationships and increase sales

Instead of just providing passive discount with membership card, our retail and product loyalty system is expandable for customers to enjoy more privileges, such as to participate in lucky draw after completed questionnaires, redeem promotional item with certain bonus points and low cost, and gain multiple bonus points by purchasing in specific outlet during slack season, etc. These incentives motivate customers to stick to your brand for an ongoing relationship. Ability to gain loyal customers can help your company to differentiate from competitors and build up your competitive advantage to raise profit.

Increase sales and market share

After launching ReCome (Acise Loyalty Program), Membership Expenditure per Member* will experience 16.3%** growth in 2nd year of Acise Loyalty System launched. Ability to gain loyal customers can help your company to differentiate from competitors and build up your competitive advantage. When loyalty program enhanced sense of belonging of member onto the brand, the chance for brand switching is lower.

Understand your own market

Being a licenser, it is important to keep track of product distribution flow in order to understand your market. The product code acts as a platform to get first-hand purchasing details (when, where, which type, how much and how frequent). Moreover, as there can be different codes for regional licensees, the code can be used to track licensees’ regional distribution flow.

Customize marketing strategy

ReCome offers a number of functions enabling your company to manage membership and design own promotion campaigns for specific market segments. These functions include birthday and expiry reminders, bonus redemption system, special occasion discounts and data reports etc. Besides, you can launch targeted marketing campaigns by segmenting your potential customers by demographic, social or economic status. After loyalty club is launched, co-branding promotion will be easier to be established. It is a highly flexible system which can add unique features to suit your company nature and strategy.

Prevent counterfeiting products

Besides serving the purpose of presenting bonus point, the product code can also be used as an anti-counterfeiting feature. For famous brands, there are many copy cats or gray market which directly affects your licensees’ profit. Therefore, it is necessary to develop unique codes with high-end counterfeiting technology printed onto your brand products to avoid fakery and minimize the risk of plagiarizing. Consumers can check the validity & originality of license via Internet, SMS, IVRS, or special optical features built onto high-end laser labels.

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