Why you should launch ReCome:
Create long term customer relationships
 Instead
of just providing passive discount with
membership card, our loyalty system is expandable
for customers to enjoy more privileges,
such as to participate in lucky draw after
completed questionnaires or provided correct
answers on preset questions, redeem promotional
item with certain bonus points and low cost,
and gain multiple bonus points by purchasing
in specific outlet during slack season,
etc. These incentives motivate customers
to stick to your brand for an ongoing relationship
based on recognition and rewards. Once a
long term relationship is established, the
effect of word-of-mouth is also enhanced.
Increase sales and market share
After launching ReCome (Acise Loyalty
Program), Membership Expenditure per Member*
will experience 16.3%** growth in 2nd year
of Acise Loyalty System launched. Ability
to gain loyal customers can help your company
to differentiate from competitors and build
up your competitive advantage. When loyalty
program enhanced sense of belonging of member
onto the brand, the chance for brand switching
is lower.
Customize marketing strategy
ReCome offers a number of functions enabling
your company to design and edit own promotion
campaigns for specific market segments.
These functions include birthday and expiry
reminders, bonus redemption system, special
occasion discounts and data reports etc.
Besides you can segment your potential customers
by demographic, social or economic status.
It is a highly flexible system which can
add unique features to suit your company
nature and strategy.
Facilitate future development
ReCome keeps track of customers' purchase
history and generates sales reports. Your
company can use the result to analyze preferences
and tastes of a specific group of customers.
Undoubtedly, results analyzed from sales
records are more precise and up-dated than
general marketing research. Afterwards,
customer likings are used in discovering
potential problems of products and formulating
future marketing strategy. |
